Are #hashtags still relevant?

If you want to find content linked to a specific theme, category, topic or event, the best way to do it is by clicking on a hashtag # in Instagram, Facebook, Twitter, LinkedIn, Google+ or Pinterest.

It’s a metadata tool that assists you in finding the most up to date posts and information about that topic.

If you want your product or service showcased in a digital conversation by a consumer, influencer or prospective buyer then a hashtag is the way to go. It’s free virtual awareness equity in the online realm. Guess what the best news is about hashtags? They are free to use every time, all the time, twenty four hours a day, seven days a week.

Ever seen an image of a doughnut someone is having on Instagram and instantly have a craving to get one? You search for the brand and you see the hashtag #doughnuttime. You click on it and see all sorts of different flavoured doughnuts. You then find out where they are located and go get a finger-licking delicious doughnut.

Guess what? You just got lured into an online web of free influential advertising that just scored the business a whopping $6!

Are #hashtags still relevant? Yes, very much so!

Unsure of how to incorporate #hashtags for your business? Check out the SponsoredLinX Optimise eCentre for useful tips for your social media content.